One major advantage big coffee shop chains have over independent coffee shops is their easy-to-use apps for mobile ordering and rewards. You can bring this to your coffee shop! Here's how:
1. Choose Your System
If you have a POS system like Square or Toast, you can set up mobile and online ordering through that. They have all the instructions to do that on their websites. If your POS system doesn't offer mobile and online ordering, you can set it up through other systems. Both ChowNow and Restolab have widgets you can place directly on your website or FaceBook page. Once you've chosen your desired system, you can move forward setting up your mobile ordering for your coffee shop.
2. Set Up Your Platform
After you've chosen your mobile and online ordering platform, it's time to set it up. This process differs slightly based on your platform. Basically, you'll need to connect your payment system, upload your menu, and connect it to your shop. Make sure you have a system for how you'll see online and mobile orders. That leads directly into the next section: training your employees.
3. Train Your Employees
Just like you trained your employees to make coffee and working with hot paper cups, you'll need to train them to use your online and mobile ordering system. If it's set up in your POS system, it'll be on the same device as your other orders, they'll just need to regularly check it. If it's through another system, your employees will need to check that system frequently. Whatever system you use, make sure you have enough hot paper cups to serve the demand!
4. Advertise it
Once you have online and mobile ordering set up in your coffee shop, tell your customers! Post about it on social media, offer incentives to use it, and post signs about it in your shop. Make sure your customers know they can skip the line!
Mobile ordering is a great feature for your coffee shop. It allows customers to skip the line and stay organized while getting their coffee. Alongside that, it gives your customers another way to give you their business.